Know what your competitors did this week, before it costs you a deal.
If you run a B2B SaaS company, the moves that matter most are the ones your direct competitors make: a pricing change, a launch, a funding round, a key hire, a shift in positioning. Tracking them properly is a weekly job nobody on your team owns. We do it for you, and hand you one short brief.
You name your real competitors. A short intake, three to seven companies you actually watch. We map their footprint so nothing gets missed.
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We track every meaningful move. Each week we sweep their pricing pages, changelogs, launches, funding, hiring, exec posts, and press, and separate noise from signal.
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You get one short, sourced brief. What changed, why it matters for you, and the one move worth making this week. By your agreed day. Every claim linked to a primary source.
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You react first. No more finding out from a customer that a competitor cut prices or shipped the feature you were planning.
Why it is worth paying for
Judgment, not a Google Alert. The value is the call on what actually matters and what to do about it, not a pile of links.
Every claim sourced. We link each fact to a primary source, so you can trust the brief and forward it to your team without checking it yourself.
Built only for B2B SaaS. We already speak your market, so the brief is about your moves, not generic tech news.
Five minutes, not five hours. A founder should not be the one trawling competitor changelogs. We give you back the time and the edge.
The guarantee
First brief free, no card. Judge the real thing at zero risk.
If a brief is ever not worth your time, you do not pay for that week. Just tell us.
Cancel anytime, month to month, no contract.
See a real one
Rather than describe the quality, here is a full sample brief, researched, drafted, and fact-checked end to end, on the AI customer-support market.
Every engagement starts with a free sample brief on your real competitors, no card. From there it is simple monthly pricing for one brief a week, month to month, no long contract. Founding clients get a reduced rate in exchange for honest feedback.
Questions
Is this just an AI scraping headlines?
We use AI to gather fast, then a human makes the editorial call on what matters, writes it in plain language, and checks every fact against a source. If it reads like a generic news digest, we have failed. The free first brief lets you see the difference before paying.
How is this different from a Google Alert or a newsletter?
Alerts give you noise. Industry newsletters cover the whole market. We track your specific competitors and tell you what to do about each move. It is intelligence, not headlines.
What competitors can you cover?
Any B2B SaaS competitors with a public footprint, which is almost all of them. You pick the set, and we can adjust it any week.
Can I cancel?
Anytime, no contract. Month to month.
Get a free sample brief
Run by Lorenzo Lombardi. I take on a small number of SaaS companies at a time, so I would rather make you a free brief on your real competitors than pitch you. Email me and tell me who you compete with.